Marketing teams across industries are discovering the power of realistic message mockups. From showcasing customer testimonials to creating engaging social media content, Mockly has become an essential tool in the modern marketer's toolkit.
Why Marketers Love Mock Screenshots
Traditional testimonials feel static. A quote in a box doesn't capture the authentic, conversational nature of real customer feedback. That's where message mockups come in—they present testimonials in a format people recognize and trust.
The Psychology of Familiarity
People process information faster when it's presented in familiar formats. A WhatsApp conversation is instantly recognizable and feels more authentic than a styled quote block.
Use Case 1: Customer Testimonials
Turn your best customer feedback into engaging visual content. Here's how a SaaS company might showcase customer success:
Customer Success Story
Showcasing real customer feedback
This format works especially well because:
- It feels like a real conversation (because it's based on one)
- The context is clear and relatable
- It's more engaging than plain text testimonials
Use Case 2: Social Proof in Ads
Social proof is powerful. Showing that others love your product creates trust. Use mockups to create ad creatives that showcase real customer reactions.
Social Proof for Ads
Turn customer tweets into ad assets
Finally found a tool that actually works as advertised. @MocklyApp has saved me hours every week. Not sponsored, just genuinely impressed.
Pro Tip
Always base your mockups on real feedback. Get permission from customers when quoting them directly, or use composite testimonials that represent common feedback themes.
Use Case 3: Product Demonstrations
Show how your product works in context. If you're building a communication tool, what better way to demo it than with realistic message previews?
Product Demo
Show your product in action
Use Case 4: Tutorial Content
Creating how-to content? Use AI chat mockups to demonstrate prompts and responses:
AI Tutorial Content
Show readers exactly what to expect
Write a compelling email subject line for a product launch announcement
Here are 5 compelling subject lines for your product launch:
- "It's here: The tool you've been waiting for"
- "Introducing [Product] — Your new secret weapon"
- "We built something special (peek inside)"
- "The future of [category] launches today"
- "You asked, we delivered: Meet [Product]"
Use Case 5: Film and Documentary Production
Production teams use Mockly to create realistic phone screens for films and documentaries. The mockups serve as references for VFX teams or can be used directly in productions.
Script Visualization
Preview dialogue for productions
Use Case 6: Agency Pitch Decks
Agencies use Mockly to visualize campaign concepts before production. Show clients exactly how their campaign will look across different platforms.
Campaign Concept
Visualize campaigns before production
Excited to announce our partnership with [Client Name]. Together, we're transforming how businesses approach digital transformation. This is just the beginning. ...see more
Best Practices for Marketing Mockups
1. Stay Authentic
Base mockups on real customer feedback and interactions. Fabricated testimonials erode trust.
2. Match Platform to Audience
Use the platforms your audience actually uses. B2B? Try LinkedIn and Slack. Consumer brand? WhatsApp and Instagram.
3. Keep It Natural
Write dialogue that sounds like real conversation. Avoid marketing speak in mockup messages.
4. Maintain Consistency
Use consistent styling across your campaign. Pick a mode (dark or light) and stick with it.
Compliance Reminder
Always disclose when content is simulated or representative. Follow FTC guidelines for testimonials and endorsements in your market.
Real Results
Marketing teams using mockup-based testimonials report:
- 32% higher engagement on social media posts
- 28% improvement in ad click-through rates
- 45% faster content production times
- Higher perceived authenticity in brand messaging
Getting Started with Mockly
Ready to transform your marketing content? Here's how to begin:
- Identify your use case: Testimonials, demos, or tutorials?
- Choose your platforms: Match where your audience lives
- Gather real feedback: Base mockups on authentic customer voices
- Create your mockups: Use Mockly's intuitive editor
- Export and deploy: Download high-quality images for your campaigns
Start creating mockups for free and see why marketing teams choose Mockly.